Have you ever thought how your digital image is? What is the picture a simple google search gives
about your business brand? If you haven’t ever thought much about it, maybe it is high time to give
a thought on it!
The first glance of the jargon “Online Reputation Management” may be look confusing or vague to
you, but when we get deep into it , it is something you directly or indirectly deal with day-to-day.
What is the first option that pops in your mind when you wanted to look for something? Indeed, in
this digital era the majority of us opt to search for it online. Believe it or not 97% of the consumers
search online for local businesses. Online Reputation Management deals with what is pictured about
your business when your customers, suppliers, interested search for you on internet. Sounds very
simple right? But trust me, this is something very powerful than you imagine. The impact a simple
search can make on your business brand is very high!
Online community is a powerful emerging group each and every business needs to give priority to
sustain and grow in this digital era. This is applicable to the Sri Lankan online community too. So, let
us get into business, the most powerful way to build up your online reputation is having your own
blog. Blogs are more effective way of maintaining a close relationship with the customers and
interested parties. Blogs are one of the cost-effective ways to keep your brand engaged with the
online community who always like to know what is happening in your business, new products,
achievements which gives a good reputation to your business. We can make sure our clients get the
fresh content each time they search for you! We at Digital Force help you get a good reach during the
search by adding tailor made content and features to your websites and blogs. It is a proven fact that
90% of the searchers only check the first search page of their search, therefore isn’t it important for
us to catch a rigid place on the search page!
Is it all what we gain through having a positive online reputation management? A BIG no! A positive
Online Reputation Management increases your credibility image, this makes you a trusted entity to
engage in business. In addition, your business gets the massive advantage of attracting the top talent
as you become the favorites workplace just because of the positive image you have built online and
for your information nearly 69% of the job seekers perceive companies by checking them online.
Online Reputation is becoming a very strong game player in today’s business world. It is your call
now, to make a smart move to keep on building your online image stronger and stronger!